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Joy By Joelle is a wedding planning and event designing business based in Edmonton, Alberta.

My name is Joelle, and I'm the gritty entrepreneur, head of the creative shenanigans department, and owner of Joy by Joelle. Around here, we produce bold, meaningful experiences that create a hell of a lot of JOY. We dare to dream big, and we absolutely love flexing our creative muscles. We’ve produced over 100 weddings and events all over Western Canada, and well…we just really love to PARTY. You’ll always catch me ‘thinking outside the box’ in a backward hat (or some kind of hat for that matter!) and in my garage building/working on my latest client project! If there’s one thing I know about myself, it’s that I do things differently. I truly believe I was put on this earth to create, and I consider myself incredibly lucky to do it via our client's weddings and events–the best!! I also believe there is no cap on the amount of joy we can blend into our lives. So my wish for you when you work with me, meet me, or interact with my company is that you find some snippet of JOY!

Take a peek at what services we offer!

Full Coordination:
This is the real deal and, of course, our all-time favourite service! Our Full Coordination is where we get to work 1:1 with our couples to curate something SOO incredibly special with them. Our Full Coordination service fuses event design and the craft of logistical planning, which results in one hell of a memorable day for our couples and their friends + family. In True Joy by Joelle Lingo: we’re the “baileys to their coffee”--it’s just not the same without us! LOL, But in all seriousness, it’s really about creating as stress-free of an experience as possible for our couples. This is for couples who don't have the time and energy to plan out every aspect of the day, want to fully enjoy the experience of being engaged, and want their wedding day beautifully curated by our team. For our Full Coordination couples, we create a full-out visual design deck of their wedding day, we bring on vendors that fit both the couple's personalities as well as the creative direction their wedding is taking and we become their biggest support system throughout the entire process. Our focus becomes keeping every detail organized and handled from beginning to end. Once the wedding day comes around, it’s where we get to do what we do best: execute all the plans we've created like rockstars, buffer for any hiccups that come up, and keep an eye on the flow of the day so that it all feels like an absolute dream.

VIP Wedding Day Management:
Our VIP Wedding Day Management service was created by couples just like you! For them, the Wedding Day Management service wasn't quite enough as they wanted to be able to bounce ideas off of us and work through different aspects of their big day together. So we decided to add VIP time in! With this service, you'll receive everything involved in our Wedding Day Management service plus the 5 hours of VIP time for you to do whatever you like! We can chat about any questions or areas of uncertainty that you may have, we can do a site visit to your ceremony and/or reception venue, build out your wedding day timeline that all your vendors are asking you questions about, do up a decor + design concept and pick out your colour palette together. Whatever you want to work through is what we're game for!

Wedding Day Management:
This service is like that perfect maraschino cherry on a Sundae—“the cherry on top." The Wedding Day Management service is for couples who take on the leg work of planning the wedding themselves but need someone like us to be the eye for all the details on the big day, ensuring everything runs as planned! With this service, we'll get in touch with you one month before your wedding day when you hand over the reins to us, we will roll through everything you've planned thus far, look for things you may have missed, and ensure everything is in order so that you can sit back n' RELAX! In short, we’re going to create a wildly detailed wedding day timeline + reception floorplan for you, touch base and confirm all the details with each of your wedding vendors, help set up your personal decor on the day of, and then go about producing your wedding day! Of all people, we know how much goes on for the bride and groom on a personal level going into the month before the wedding. Our goal is to allow you to be as present as possible with all the moments leading up to your wedding day, leaving the rest for our team to handle.

To see more of our services, contact us today.

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Frequently asked questions

What wedding events do you provide services for?

Rehearsal dinner

What wedding planning services do you offer?

Budget analysis
Day-of coordination
Event design
Full planning
Guest list creation
Partial planning
To-do lists
Vendor referrals

What types of weddings do you accommodate?

Double weddings

How many planners are on your team?


What is the starting price for day-of wedding coordination?


What is the starting price for partial wedding planning?


What is the starting price for full wedding planning?


Do you offer an hourly rate?


What is the hourly rate?

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Reviews for Joy By Joelle

5.0 out of 5 rating
5.0 out of 5 rating
32 reviews
100% recommend it
  • Quality of service
    5 out of 5 rating
  • Response time
    5 out of 5 rating
  • Professionalism
    5 out of 5 rating
  • Value
    5 out of 5 rating
  • Flexibility
    5 out of 5 rating
Nicole W. Sent on 02/01/2024
5 out of 5 rating

Dream Wedding Day Come to Life!

We purchased the VIP Wedding Day Management with Joelle Tripp and I cannot speak more highly of our experience with her. There are some things we knew we could take on ourselves, but there are other things (like an event floorplan) that it's best to have a professional weigh in on. She made sure our vision came to life in the thoughtful and beautiful way, and she took care of all of the details on the day-of that I promise you don't want to be thinking about on your wedding day. We thoroughly loved working with Joelle and we couldn't have done it without her.
Jill K. Sent on 17/10/2022
5 out of 5 rating

Absolutely incredible!

Joelle is PURE MAGIC!

On the fence of hiring a wedding planner? Don’t think, just book Joelle! Seriously, our wedding day would not have been the same and Joelle LITERALLY saved the day.

I’ve known Joelle from also being in the wedding industry and as soon as we started planning our wedding, I knew I had to have Joelle as our planner. Not only is her personality and energy so much fun and contagious, but her dedication also to making your day the absolute best is OFF THE CHARTS!

We postponed our wedding from 2021 to 2022 and the transition was so easy with her. From the initial conversation, I knew we were in good hands.

I had a long piece of peach (my fav colour) fabric that I’ve had for years and knew I wanted to use it somehow. I completely trusted Joelle with her creativity and she used it on our arch to create the most beautiful backdrop for our ceremony. We were blown away. Then, she magically transformed our archway flowers to be on our head table and it was so INCREDIBLE!

Joelle really went above & beyond. When our bartenders really fell short, Joelle stepped in and saved the day. She was ready to bartend and take over to compensate for their lack of professionalism. This is what Joelle does. She really cares and will help with whatever she can.

Joelle & her team have an unwavering passion for their work and I wish we could have another wedding, just so we could hire her all over again.

Brandon & I thank you from the bottom of our hearts. We admire you and your talents so much. Words can’t express how grateful we are.

We will recommend Joy by Joelle over and over again. She’s amazing, her team is amazing. BOOK THEM!

*All photos by Janine Deanna Photography
Kendall M. Sent on 04/08/2022
5 out of 5 rating

She’s amazing

Joelle is really excellent to work with. We got her day of package and setup/take down service; but we were still in contact with her the entire time. Joelle gives you access to this great wedding planning software, which is really helpful. She also gives you recommendations to other vendors and is always available for questions. She’s very fun to work with and you can also trust her to take care of your big day. It was really nice on the day to have someone to run our event so we could just have fun. Joelle has different packages that can work for everyone. She also make wedding planning fun and less stressful. Would highly recommend.
Lauren G. Sent on 20/06/2022
5 out of 5 rating

Absolutely Magical Team!

Joelle and her team were absolutely incredible to work with! As we had postponed our weeding from 2020 to 2021, we had many hurdles to jump over in terms of changes to the guest list, venues, vendors, etc. Joelle and Katelyn took every curveball with grace and were absolute rockstars for our day. I would recommend Joy by Joelle to anyone and everyone planning an event.
Tayla T. Sent on 21/01/2022
5 out of 5 rating

Hire This Girl. Have No Regrets.

Joelle Tripp. What word can we use to describe our life once Joelle found her way into it? BOMB-FRIGGIN-TASTIC.
We initially met with Joelle after joining up for her Bad Ass Brides membership, but it was far before that when I fell in love with this radiant lover of life and all things wedding.
Every time we worked with Joelle, whether it was through the Bad Ass Brides group, our consult, our first “Hitched Hangout” as it was formerly called, or our actual full on wedding planning, we felt completely at ease with how our big day would all come together.
Myself, I’m a planner. I organize bitchin’ parties and events socially and at my job, so I know what I like. That, coupled with the fact that my future husband is a chef, we had pretty high standards. But I also wanted to just sit back and enjoy the ride, so we handed complete creative control over to Joelle and her kick-ass team. Was I a little scared to just hand it all over? Uh, friggin’ yes. But let me tell you how absolutely AMAZING that all turned out to be for us.
Stress? What stress? I was drinking White Claws and smokin’ Prime Times with my girls all week before the wedding, with absolutely not a care in the world because Joelle and Katelyn were absolute frigging rock stars. From the second they arrived, everyone was in love with these cool wedding planner cats!
To be honest, when people asked me before the wedding what our décor was going to look like, all I could do really was shrug and brag about how I kept 80 cacti alive for 2 months. I had no idea what they were going to be for or what else was going to be going on top of or beside anything, but Joelle had this vision created, which I just let her run with, and she ABSOLUTELY FUCKING NAILED it.
Did she create a cigar lounge? Yup. Did she help plant two 8 foot cacti in my mothers yard? Sure did. Did she touch base with every single vendor and build them a timeline? Yes she did my dudes. Did she pickup leaves and branches in 100km/h winds, and turn on the song that makes my husband cry like a baby for our first look, and bring me jello shots and build the absolute best wedding ever in history? Fuck yes she did.
Joelle is a rockstar. She’s elbow grease and a paralyzer gettin’ shit done, and made for quite literally, the most memorable wedding our little town maybe has ever seen. “You’ve set a new standard for weddings in this town,” said one guest. “I don’t know what you paid her, but we would have paid her double,” said my dad. Have it be known, that I think if given the chance, my parents would trade me straight across for Joelle. They love her that much now.
Hopefully the photos do all of this some justice, because this girl and her fabulous team, put every ounce of their souls into our day to make sure that every ounce of our souls were in complete bliss.
Thank you, Joelle. Thank you for the time you put in and the thousands of texts and Voxxer messages you replied to at all hours, and the random video calls. And most importantly, thank you for letting our wedding day just be the best day we could have ever imagined, and complete perfection.

And whether she likes it or not, Joelle has to now stay friends with me forever because she's that awesome.
Tayler B. Sent on 30/08/2021
5 out of 5 rating

The easiest 5 stars I've ever given!

If you are wanting someone to guide you through years of wedding planning, or just to manage things the day-of, look no further guys. Seriously. I can't speak highly enough of our girl Joelle. She is a ray of sunshine with the energy to match! Her creativity, passion and willingness to go the extra mile was everything we were looking for and more in a planner.
Meagan M. Sent on 31/01/2021
5 out of 5 rating

Not all heroes wear capes

What a rockstar Joelle and her team have been throughout this season of covid, she is just what any bride needs during this time. Thankyou Joelle for your help in making our soon to be wedding that much easier to plan, and for my sanity. Book in with her for a Hitched Hangout ladies you wont regret any of it, she may even have an inside to saving you $$ on rentals! It might just pay for itself!
Devynn K. Sent on 13/01/2021
5 out of 5 rating

Amazing to work with!

Joelle helped make my vision come to life through just an online consult! I was having trouble picturing everything we were planning and she went through it all and made it even better than we could have ever imagined. She has also been a huge factor in calming the anxieties around COVID and wedding planning during a pandemic. 100% recommend for any of her services! Personally I booked a Hitched Hangout and was part of her Badass Bride Group. The value from those 2 things alone were off the charts. She is an awesome human and is amazing at her job.
Shelby H. Sent on 30/09/2020
5 out of 5 rating

Hitched Hangout with Joelle

I came across Joelle at my cousin’s wedding that I was a bridesmaid of. She was coordinating the wedding and I can’t lie when I tell you, from the minute we met I could tell she was an absolute gem, and we connected right away. My wedding was coming up the following year and after learning about her services, I knew I had to sit down with Joelle for a Hitched Hangout. My worries regarding my wedding were mostly surrounded by my lack of creativity when trying to bring the décor all together, as well as the dreaded topic of dealing with COVID-19 at our wedding. Before talking anything wedding, she asked, “Well, what are we drinking!?” MY KIND OF GAL.

After my Hitched Hangout with Joelle, which really just felt like talking with an old friend, I felt like she had lifted much of the weight off my shoulders with her guidance and advice. She is truly a breath of fresh air!! I am a very Type A person, and I have been giving myself headache after headache trying to navigate the world of wedding planning during a global pandemic. However, after sitting down with Joelle, I feel confident in my ability to continue planning this wedding with a little “Joelle magic”. ;) She has given me so much clarity, and has helped me allow myself to claim this wedding as mine, along with my fiancé of course, (haha) and to not apologize for the decisions we make for our big day. I am extremely thankful to have had those couple hours with her to hash out every single worry/doubt/idea that I had in mind. Aside from being amazing at what she does, she is such an amazing person and makes every moment so much fun! I can’t thank Joelle enough for this service she provides and would highly highly recommend it to any Bride and Groom!
Hilary Sent on 18/09/2020
5 out of 5 rating

So incredibly grateful for Joelle!!

There really are so many things that we could say about Joelle and yet still not do justice to her amazing work!
By the time we reached out and asked for her help we had come through so many challenges and were left feeling exasperated with the whole wedding planning process. From our very first meeting – which was less than a couple of months out from our wedding date – Joelle brought so much calm and gave us a solid foundation for our wedding-weary feet; as well as reinvigorating the enthusiasm that became jaded in the face of changing venues, shifting Covid rules and flaky vendors.
We immediately felt so at ease with her, especially given her amazing sense of humor (colourful language, corny references and movie quotes included) and how she just undoubtedly loves “LOVE”.
We gave Joelle a rough idea of our vision and the direction we wanted to go in, and, with her incredible insight and professionalism, she was there every step of the way turning these into reality!! From her help with picking out decorations, to the layout of our tented reception, and to dealing so well with each and every one of our vendors, Joelle was instrumental in giving us an amazing wedding day – she probably even had something to do with the beautiful weather also. It’s incredibly difficult to put into words the feeling we had when we arrived at our reception and found that what Joelle had pulled together was perfectly ‘us’.
Aside from all this, however, probably her most important contribution was being the bulwark against accepting things as ‘good enough’; she was always in our corner, rooting us on to never settle for disappointment but to go for the most amazing and beautiful wedding we could possibly have. This speaks to the incredible standard to which she holds her own work, and both we and our guests cannot recommend Joelle more highly.
When the day itself finally arrived all we had to do was enjoy one of the most special moments of our lives, and we will be forever grateful to Joelle helping us start our marriage off in a truly wonderful way ♥.
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Joy By Joelle Real Weddings

Courtney & Justin
148 Photos · 15/Jul/2017


Meet the team

Joelle Tripp
Joelle Tripp

I'm Joelle 🙋🏼‍♀️ The gritty entrepreneur, head of the creative shenanigans department and owner of Joy by Joelle! You'll always catch me 'thinking outside the box', in a backwards hat (or some kind of hat for that matter!), and in my garage building/working on my latest project! If you've made it to this page I'm guessing we're 'vibing' already, right? If there's one thing I know about myself it's that I do things differently and I don't like taking the beaten path. I truly believe I was put on this earth to flex my creative muscles and I consider myself incredibly lucky to do it via our client's weddings and events--the best!!

If you're looking for my credentials I've got a Bachelor of Management Degree and am with the WPIC. Though the framed certificates have been super helpful, I hit the ground full tilt in 2015 and the experience I've gained since starting up what you might remember as "Hitched by Joelle" back in 2015 is the juiciest part of said credentials. With 60+ weddings and some big profile corporate events under my that's what I'm talking about 🤘🏼

I believe in love wholeheartedly. I also believe there is no cap to the amount of joy we can blend into our lives. So my wish for you when you work with me, meet me, or interact with my company is that you find some snippet of JOY!

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1029 Chahley Lane NW T6M 0K5 Edmonton (Alberta)

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