Weddings

Ethos Bridal Group

Premium
Calgary, Alberta View map

About

Located in Calgary, Alberta, Ethos Bridal Group is a company that specializes in providing the finest selection of wedding dresses for brides who are only looking for the best for themselves and their wedding party. With more than 40 years in the wedding industry, this company has the experience and know-how to assist brides in finding the perfect dress.

Experience

Stan and Haya Stein, along with Haya’s brothers, Sam and Hayim Hamborger, founded this company back in 1971 and have together since then to bring the highest quality looks to brides and their wedding parties.

Brands they work with

Among the designs offered by Ethos Bridal Group, you can find designs from:

  • Pronovias
  • Annarose
  • Paloma Blanca
  • Morilee
  • Alyce
  • Sophia Tolli
  • Julietta
  • David Tutera
  • Calla Blanche
  • Atelier Pronovias

Designs offered

Brides aren't the only ones who will find what they're looking for, even her bridesmaids and the mothers of the bride and groom will find many options to choose from! From the moment you say “yes to the dress” to the final touches of your beautiful gown they'll be with you every step of the way.

Highlights

Clientele

Bride, bridesmaids, flower girls, mother of the bride, mother of the groom

52 reviews

Write a review
Rated
4.3
out of 5.0
  • Quality of service
    Rating 4.4 out of 5
  • Response time
    Rating 4.3 out of 5
  • Professionalism
    Rating 4.4 out of 5
  • Value
    Rating 4.2 out of 5
  • Flexibility
    Rating 4.3 out of 5

3 User photos

Order by:
  • Lauren
    Lauren Married on 04/09/2020
    Rating 4.8 out of 5
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      Rating 5.0 out of 5
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      Rating 4.0 out of 5
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      Rating 5.0 out of 5

    Beautiful Wedding Gowns and Boutique

    I had a great experience working with Ethos to find/alter my wedding dress. Valerie did an incredible job with my alterations and ensured I was 100% satisfied with my dress upon pick up. Thanks for everything!
  • Janice
    Married on 15/12/2018
    Rating 4.4 out of 5
    • Quality of service
      Rating 5.0 out of 5
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      Rating 4.0 out of 5
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      Rating 4.0 out of 5
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      Rating 4.0 out of 5

    Beautiful Claasics

    The vendor's range of products were huge. A variety of high end wedding dresses and gowns to choose from. The store was elegant and staff were helpful and enthusiastic. Enjoyed the experience!
  • Liz
    Liz T. Married on 16/06/2018
    Rating 4.4 out of 5
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      Rating 3.0 out of 5
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      Rating 4.0 out of 5
    I had a great experience with Ethos - the second time I went. The first time, it was really overwhelming but I went to a few other bridal shops in Calgary. I decided to go by myself one day and actually try on some dresses and really see what I was drawn to. Kris, the sales associate helped me so much! She had great suggestions, friendly and was so easy to talk to! I ended up finding my dream dress with her. She had great ideas and helped me through this process! Love my dress and I can't wait for it to get here!
  • Anita
    Anita R. Married on 05/08/2017
    Rating 4.8 out of 5
    • Quality of service
      Rating 5.0 out of 5
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      Rating 5.0 out of 5
    • Professionalism
      Rating 5.0 out of 5
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      Rating 4.0 out of 5
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      Rating 5.0 out of 5
    Ethos was a much needed warm welcome compared to my other visits at bridal shops in Calgary. They were so welcoming and accommodating! I found the dress I loved, but I did not love the off-the-shoulder sleeves it had. They told me they could customize the sleeves and then I decided that this was my dress! The final product was so stunning and exact;y what I wanted. My only point of advice is you don't have to get your dress altered there after you buy it - that was definitely a huge expense that I wasn't expecting - even though Vera who did my alterations was lovely! Overall I had the best experience there and all of the stylists are wonderful! Photos by Mariëlle Louize Photography.
  • Helen
    Helen C. Married on 10/08/2019
    Rating 5 out of 5
    • Quality of service
      Rating 5.0 out of 5
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      Rating 5.0 out of 5
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      Rating 5.0 out of 5

    Beautiful ladies and helpful

    The staff was amazing help. Beautiful dresses!
  • N
    N Sam Married on 17/05/2021
    Rating 1 out of 5
    • Quality of service
      Rating 1.0 out of 5
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    Really Bad

    This is the worst bridal boutique you can ever step your foot in. My wife had the worst possible experience with ethos. We were planning our wedding in between the pandemic. She ordered her already overpriced wedding gown hoping she would get good customer service at the very least. They told that they would take the dress for alterations and call within 2 weeks. They didn’t call and she had to call them atleast 4 times and leave voice mails to get them call back after weeks. She had some alterations to be done and had to wait months to get a look at the dress. They wouldn’t even respond to calls or voicemails. The second alteration made the gown look like from a halloween set. We had to get the gown to davids bridal to get it fixed which they did within a week. Avoid Ethos Bridal. Period.
  • S
    Susan S. Married on 04/07/2020
    Rating 5 out of 5
    • Quality of service
      Rating 5.0 out of 5
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      Rating 5.0 out of 5
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      Rating 5.0 out of 5
    • Value
      Rating 5.0 out of 5
    • Flexibility
      Rating 5.0 out of 5

    Excellent Experience. Exceptional Customer Service.

    We had an excellent experience at Ethos Bridal. Their professionalism was superior to any of the other boutiques we visited. They are extremely knowledgeable about their gowns, the designers and what customizations could be made. They have in-house seamstresses so you don’t have to worry about finding your own. I bought at this boutique with 100% confidence.
  • L
    Lindsey Married on 09/05/2020
    Rating 5 out of 5
    • Quality of service
      Rating 5.0 out of 5
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    An absolutely wonderful experience, I know now why they’ve been in business for almost 50 years

    We bumped up our wedding day (by 6 months), we walked into Ethos on a Saturday morning (January 18) without an appointment, and were greeted instantly by Jamie and within minutes she introduced us to Karla. Karla (our consultant) made me feel instantly comfortable. She was very pleasant and knowledgeable about the dresses that they carry. We found a beautiful dress that I absolutely love and ended up leaving with it the same day :). Jamie was also extremely helpful throughout the fitting and explaining how all the alterations work. We can not say enough great things about Ethos.
  • A
    Anna G. Married on 26/10/2019
    Rating 5 out of 5
    • Quality of service
      Rating 5.0 out of 5
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      Rating 5.0 out of 5
    • Value
      Rating 5.0 out of 5
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      Rating 5.0 out of 5

    Lovely store with great atmosphere

    I purchased my wedding dress at Ethos. The shop is cozy and warm and has a very welcoming atmosphere, the staff are all friendly and kind and the selection was good. I found my dress and fell in love. I also had it altered with their seamstress who did a wonderful job. The whole process was smooth and easy thanks to the amazing staff.
  • M
    Megan W. Married on 01/09/2019
    Rating 3.4 out of 5
    • Quality of service
      Rating 3.0 out of 5
    • Responsiveness
      Rating 4.0 out of 5
    • Professionalism
      Rating 4.0 out of 5
    • Value
      Rating 3.0 out of 5
    • Flexibility
      Rating 3.0 out of 5

    Frustrating experience

    I got my dress from the Ethos booth at a bridal show. When I picked the dress it was only the 3rd one I tried. I was all set to pay but asked if I could take a moment to be sure. I was told that I could take as much time as I needed, when I came back a few minutes later I found they were trying to sell my dress to someone else, even though I was told not to worry and to take my time. I payed and they made me put my dress in my car so no one would sell it again to this other women. Since I got the dress at a Bridal show the dresses were supposedly on “sale” and they even reduced the price further which I was thrilled by. But later when I went bridesmaids dress shopping at another store we saw my dress there. I checked the price and the regular price was the “sale” price I got at the show including the further reductions. This was frustrating because it seems they just marked it up and then put it on sale to make you think your getting a deal. I was also told by many others who got dresses there not to get it altered by them because their prices are incredibly high. I love my dress but the experience was frustrating.

Awards

  • 52

Ethos Bridal Group Real Weddings

  • Ashley Menzies & Chris Jones
    7 Photos · 03/Oct/2020
  • Lauren & Ryan
    8 Photos · 04/Sep/2020
  • Helen & Sean
    12 Photos · 10/Aug/2019
  • Jenn & Mitch
    107 Photos · 20/Jun/2019
  • Autumn & Dan
    34 Photos · 03/May/2019
  • Alina & Jamzy
    48 Photos · 30/Jun/2018

Map

908 17 Ave SW T2T 0A3 Calgary (Alberta)

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